Smarter Logistics, Powered by Technology
At United Road Logistics, technology drives every move we make. From connecting shippers with our nationwide carrier network to providing real-time visibility into every shipment, we use advanced tools to simplify vehicle logistics, reduce costs, and deliver unmatched reliability.
Our Technology Advantage
Logistics should be easy. That’s why we invest in tools that give customers real-time control and visibility:
Haully Digital Load Board
Haully is our proprietary marketplace that connects vetted carriers to vehicle moves in minutes. Carriers gain quick access to freight opportunities, while shippers benefit from faster assignments, scalability, and peace of mind knowing every carrier meets our high standards.
Magnus Driver App
Our industry-leading Magnus app gives carriers the ability to manage loads paperlessly and track shipments with ease. Fully integrated with our transportation management system, it ensures seamless communication and real-time updates at every stage of the journey.
OVISS Transportation Management System
At the center of our operations is OVISS, our best-in-class TMS. It powers everything from dispatch to order tracking and invoicing, delivering accuracy, transparency, and efficiency for both customers and carriers.
Customer Facing Tech
Customer Portal
Access all your logistics in one place. The portal provides 24/7 visibility into orders, pickup and delivery receipts, and reports—giving you control and confidence at your fingertips.
Real-Time Visibility
Track vehicles in real time with GPS-enabled updates and proactive alerts. From pickup to delivery, you’ll always know where your vehicles are and when they’ll arrive.
Data & Analytics Dashboards
We turn logistics data into actionable insights. Our dashboards help you analyze costs, monitor service performance, and identify opportunities to optimize your transportation spend.
Mission & Values
Our Mission is to deliver safe, on-time, and damage-free vehicle moves with simplicity and assurance.
Dependable service from quote to delivery.
Reliability
Long-term relationships built on trust.
Partnership
Clear communication and full visibility.
Transparency
Smarter solutions powered by technology.
Innovation
Carrier Network Enablement
Digital Order Flow: Carriers manage every step of the process—from load acceptance to proof of delivery—without the need for paperwork. This speeds up transactions and eliminates delays.
API & EDI Integrations: Our technology connects directly with OEM, dealer, and fleet systems for seamless order flow. No duplicate entry, fewer errors, and faster cycle times.
Carrier Compliance Technology: Automated tools track insurance, safety, and performance data across our carrier network. That means shippers can trust every move to be safe, reliable, and fully compliant.
Operations Optimization
Tech Powered Load Building
We use advanced technology to match vehicles with carriers, optimizing routes and reducing empty miles. The result: faster delivery times and lower costs for our customers.
Geofencing & Smart Routing
Geofence technology provides precise yard and delivery insights, while smart routing creates more accurate ETAs. Customers and carriers benefit from smoother scheduling and fewer delays.
Experience Innovation
We never stop investing in what’s next. We’re committed to introducing new technology that reduces friction, enhances visibility, and drives efficiency for every customer and carrier we serve. Our technology does more than move vehicles—it moves business forward.

